The SpreeHub is an innovation space for encounter, exchange and cooperation at the interface between business and science.

Impulses —

With the SpreeHub,
we aim to increase the
impact of knowledge
and technology transfer.

#6 Impulse — Interview

From our series: What actually is transfer? 4 Questions to Stefan Otto, manager of the internet agency e-pixler NEW MEDIA GmbH

What does transfer mean to you in your everyday work?

To share and expand knowledge based on communication and collaboration. That is transfer / cooperation.

What is your current/upcoming transfer or cooperation project? What or who are you looking for?

e-pixler is a member of the ZIM innovation network KI@POS (Handel 4.0) in which partners from business and science cooperate.

What would be a wish (transfer) project that you would like to implement?

As a full thinking digital agency, I work on transfer projects every day. In terms of society as a whole, a digital ministry would currently be the largest project I would like to be involved in.

What song motivates you when you start a new project?

“Aaron” by Paul Kalkbrenner from the Album: Berlin Calling

Comment to e-pixler
#5 Impulse — Interview

From our series: What is actually transfer? 4 Questions for Prof. Dr. Stephan Matzka, Professor of Mechatronics and Mechatronic Systems

What does transfer mean to you in your everyday work?

We know the state of research and filter out topics for Berlin companies that already offer a specific benefit.

What is your current/upcoming transfer or cooperation project? What or who are you looking for?

Our “hot topic” is interpretable AI, which has an enormous increase in acceptance. We are working with DAX 30 companies, sometimes also with an SME.

What would be a wish (transfer) project that you would like to implement?

It would be exciting to tackle all aspects holistically in a transfer project: organization, leadership, technology, training and business case.

What song motivates you when you start a new project?

Eminem “Lose yourself”: «this opportunity comes once in a lifetime»

Comment to the person
#4 Impulse — Interview

From our series: What is actually transfer? 4 Questions for Leonhard Gebhardt, Research Associate at the Digital Value Application Center at HTW Berlin

What does transfer mean for you in your day-to-day work?

In our day-to-day work, we always ask ourselves how the partners can continue after the cooperation. To this end, we build bridges in our internal and external network.

What is your current/upcoming transfer or cooperation project? What or whom are you looking for?

In DIGITAL+, we support companies in uncovering the potential of digitization. All interested Berlin companies are invited to contact us.

What would be a dream (transfer) project that you would like to implement?

I would like to provide Berlin companies with a digital model that designs and evaluates proposals for business transformation based on benchmarks. The proposals should take into account digitization as well as social and environmental sustainability.

What song motivates you when you start a new project?

I Need You – by Jon Batiste

Comment to the person
#3 Impulse — Interview

From our series: What is actually transfer? 4 Questions for Prof. Dr. Kai Reinhardt, Professor of Business Administration, Organizational Development and Human Resource Management

What does transfer mean to you in your everyday work?

Discussing very important problems in daily exchanges with top managers from the business world and providing scientific and methodological support to solve these problems in the best possible way.

What is your current/upcoming transfer or cooperation project? What or who are you looking for?

Every year we collaborate with student teams in industry on at least 20 projects. The field of work is modern work and human resource management, digitalization and organizational development. Here we are constantly looking for exciting new challenges, but also companies that are willing to change and in turn give us impetus for new developments in business. Own research projects on the topic of the future of the working world, including the use of AI .

What would be a wish (transfer) project that you would like to implement?

International reorganization in a large corporation, innovative digital developments in the organizational environment.

What song motivates you when you start a new project?

Tocotronic – Pure Reason Must Never Win

Comment to the person
Send us your contribution here - we look forward to your ideas and impulses!
Projects —

We understand transfer
bidirectionally. Therefore,
we design projects
cooperatively, versatile and
scientifically sound.

#10 Project — Event

Crisis communication – How companies prepare for crises and deal with them in a communicative way
Tue, 28.09.2021 05:00 pm
Prof. Dr. Stefanie Molthagen-Schnöring and Georg Babing

Information will follow shortly.

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#9 Project — Workshop

Künstliche Intelligenz in der Arbeitswelt – Einsatzmöglichkeiten, Auswirkungen und Handlungsfelder für eine beschäftigtenorientierte Gestaltung
Thu, 10.02.2022 from 09:00 am – 12:00 pm
Prof. Dr. Henrik Send, Sonja Köhne und Dr. Georg von Richthofen

Wissenschaftlicher Online-Workshop

Künstliche Intelligenz (KI) wird zunehmend und immer weitreichender in der Arbeitswelt eingesetzt. In dem Workshop “KI in der Arbeitswelt” reflektieren wir gemeinsam mit den Teilnehmer*innen und gestützt auf unsere Erkenntnisse aus einem vom Bundesministerium und Arbeit und Soziales geförderten Forschungsprojekt, wie KI in der Praxis eingesetzt wird, welche Auswirkungen dieser Einsatz für Beschäftigte hat und welche Handlungsfelder es für eine beschäftigtenorientierte Gestaltung gibt.

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#8 Project — Workshop

Change Management for Executives
from Fri, 09.07.2021 12:00 pm – Tue, 24.08.2021 12:45 pm
Prof. Dr. Jürgen Radel

This time, expert Prof. Dr. Jürgen Radel devotes 7 45-minute workshop sessions to the topic of change management for executives.

09.07.2021, 12:00 – 12:45 Why your change will fail

What does change have to do with dying and why is it impossible to plan change in a way that brings everyone along?

14.07.2021, 12:00 – 12:45 Getting a grip on Change

How can change models be used as a diagnostic to manage change more successfully?

23.07.2021, 12:00 – 12:45 Change is Art

Art can be provocative. In this session, we look at a work of art to discuss what it has to do with change.

07/28/2021, 12:00 – 12:45 PM Organizational Silence.

Everything is going wrong, but no one is allowed to talk about it? Of course not, in the best case it doesn’t help anyway. In the worst case, those who do speak up may even get into trouble.

13.08.2021, 12:00 – 12:45 Are they all crazy?

Everything we see is very colored by our socialization and irrational assumptions.

16.08.2021, 12:00 – 12:45 Social Defense Mechanisms

Change means maximum stress. Good that there are psychological defense mechanisms that relieve us. Bad that they blind us.

08/24/2021, 12:00 – 12:45 PM Open Space.

This session provides time for your questions.

The workshops are designed for leaders in organizations with disciplinary responsibility who are not themselves in HR. We are also expressly pleased to receive registrations from persons from co-determination committees.

The event is limited to a maximum of 9 participants and takes place via Zoom. Registration for individual appointments is possible. Please note the dates under comments.

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#7 Project — Event

Why even SMEs should get involved with Blockchain technology
Thu, 24.06.2021 from 03:00 pm – 04:30 pm

In the second part of the blockchain series, students of HTW Berlin present their projects on business development in blockchain technology.

Get insights into current research and teaching projects and discuss possible use cases for the use of blockchain for SMEs together with experts from HTW.

Projects by HTW —

The HTW Berlin
meets the current challenges
of our time in
numerous cooperation projects.

#5 HTW projects — SMART-FLEX-MEMS

The project, which is funded by the German Federal Ministry for Economic Affairs and Energy as part of the Central Innovation Program for SMEs, lays the foundations for new generations of sensors that are manufactured using inkjet and screen printing technology and offer support in care.
project page

#4 HTW projects — MR4B

In the WIR!-association MR4B, SMEs, scientists, operators and societies are working on linking Mixed-Reality-Applications and Artificial Intelligence for use at work.
project page

#3 HTW projects — Digital Plus

Experts of the University of Applied Sciences Berlin analyze the need of digitalization of processes of Berlin based SME. The offers include information events, workshops and state-of-the-art publications.
project page

#2 HTW projects — Innovationswerkstatt

The Innovationswerkstatt Schöneweide is a cooperation platform of the Uni-versity of Applied Sciences Berlin for SME that are implementing projects together in interdisciplinary teams of students.
project page

Understanding of transfer

At the University of Applied Sciences Berlin, transfer is understood as an university-wide cross-sectional task. Transfer is considered as a wider variety of forms of collaboration in research, teaching and further education as well as the exchange of information, knowledge, services, technology and people. In addition to research-based and economy-oriented knowledge and technology transfer, transfer increasingly includes activities of the so called »Dritten Mission« and is explicitly aimed at groups of civil society, the political and cultural life and and interested public.

Transfer by research and cooperation
Transfer by teaching
  • Lectures
  • Theses
  • Research projects
  • Seminars
Transfer by training
  • Part-time degree courses
  • Further education study programme
  • On-campus oder distance study
Transfer by heads
  • Placement of skilled workers and talents by university’s own career service with companies
  • Job market and career and alumni portal
  • Practice days in companies
  • Internships
Transfer by founding
  • Spin-offs from science and research
  • Individual and joint entrepreneurship
  • Mentoring program
  • Pre-Seed Incubator
Transfer by open collaboration formats and organizations of the faculties


The University of Applied Sciences Berlin cooperates with various partners from science, economy and community. An important support for knowledge and technology transfer are public subsidies.
We put together short profiles of a selections of the most common subsidy programs and we will gladly help you with orientation. Further information can be found on external pages.

State funding

Transfer BONUS

Technology and knowledge transfer from science into economy of the Investitionsbank Berlin.
· Grants for contracts to scientific institutions
· For up to 70% of costs for a maximum of 45,000€
· Knowledge transfer with regional scientific institutions

Design Transfer Bonus

Funding of design projects for new or modifies products, services and methods.
· Grants for Berlin based SME
· For up to 70% of costs for a maximum of 15,000€

Berlin Innovativ

Project financing provided by the Investitionsbank Berlin
· Loans to finance projects by innovative companies
· Up to EUR 2m at a low interest rate
· IBB provides the applicant’s bank with a 70% exemption from liability

Berlin Mittelstand 4.0

Program of the Investitionsbank Berlin to support innovative technology and digitalization
· Loans for investment in growth and digitalization measures
• between EUR 2m and EUR 6m at low interest rates
• IBB grants up to 60% exemption from liability for the borrower’s bank

Digitalprämie Berlin

Funding of digitalization programs by the Investitionsbank Berlin
· Grants for digitalization programs
· Up to 7.000€ for Solo Entrepreneurs and SME with up to 10 employees
· Up to 17.000€ für for SME with 10 to 249 employees


Financing growth for small and medium-sized businesses in Berlin
· Loans to finance takeovers, growth and order pre-financing as well as follow-up financing
• Up to 15m€, interest at market rates
• Loans granted in co-operation with customer’s own bank


New know-how for Berlin-based companies by the Investitionsbank Berlin
· Grants for hiring university and college graduates
· Up to 50% of wage costs, 20,000€ max. for one year
· Improving the company's competitive strength

Pro FIT – Projektfinanzierung

Grants and loans for technological innovation projects by the Investitionsbank Berlin
· Grants and loans for technological innovation projects
· Loans of up to 1m€ and grants of up to 400,000€
· Online financing of project-related R&D expenditure

Programm für Internationalisierung – Förderung von KMU-Projekten

Grants to implement internationalisation strategies
· Earmarked grant as de-minimis aid
· 3,000€ min., 12,000€ max.
· Support for up to 50% of costs

Federal funding

KMU Innovativ

Funding program for SME without thematic restriction by the BMBF within the framework of high-tech strategy
· Grants for industrial and precompetitive research projects in important technology fields
· Funding of SME and alliance partners
· Accompanied by pilot service
· Funding rate about 50%

Go Digital

Support with digitalization by BMWi
· Supporting SME and trade by grants and consultancy services
· Funding rate about 50%

Zentrales Innovationsprogramm Mittelstand

Funding program by the BMWi for companies
· Funding of feasibility studies
· Funding of research and development (R&D) projects carried out by one SME, funding of up to 45% of their costs.
· Funding of R&D cooperation projects between at least two companies or at least one company and at least one RTO, funding of up to 55% of their costs
· (100% for research institute)
· Grants for Innovation Networks of at least six German SME (varying for transnational activities) for innovative company networks and R&D projects
· Funding of national networks up to four years with 420.000€ max
· Funding of international networks 520.000€ max
· Funding of solo R&D projects up to 550.000€ or up to 450.000€ per subproject

Steuerliche Forschungsförderung

Research funding of P&D projects by SME
· Funding of personnel expenses for in-house research, commissioned research and personal contribution
· Up to 25% of eligible costs for in-house research, 500,000€ max. for one year (Assessment limit 2m €/year)
· Research assignments to third party are funded tp to 60%